Schmiede Perlocher

As a traditional small-scale artisan business with 10 employees, Florian Pernlochners ability is to manufacture custom-made products with great attention to detail. His strengths lie where industry and large companies are no longer able to respond to special customer requests. He has made it his task to maintain the traditional craft techniques and at the same time keeping his finger on the pulse.

We did this project back in 2010. Florian uses the film in his communication till today.

We tried to capture florians work in a lively and playful manner. Our goal was to visualize the connection between Tradition and Zeitgeist. As Florian works with clients in the fields of Design and Architecture we used several design concepts and prototypes for inspiration.